In this post I'm going to share with you on how to incorporate Consultative Selling Techniques to your MLM opportunity.
One of the bread and butter in MLM is the art of selling..
However majority of the Networkers are missing this part..
Common practices :
- Pitching the opportunity at first aquaintance with prospects
- Bugging/Bumping strangers
- Spamming
- Tagging Opportunities without consent
- Thoughtless sending of links
That's why almost 97% of the Networkers do experience some burnout after couple of months applying this marketing strategies.
We can't blame them, for this tactics are the foundations of the innovative strategies today. And that's why we are here to assist our fellow networkers on how to increase the conversion rate of their prospecting and invitation.
We can save our time and energy utilizing the Consultative Selling Technique.
What Is Consultative Selling?
Consultative Selling was been conceived way back in 70's from the book by Mack Hanan.
In simple term, the sales person acts as an expert consultant for his prospects, skillfully probing to reveal the needs of the prospects and then use the information to suggest his/her product or service to satisfy the prospects needs.
Consultative Selling is solution based, fact finding approach.
Consultative Selling is all about finding out and gaining greater understanding of your prospects needs
Probing is the key.
It's not just only about the problem or concerns about your prospects.
Must be like an investigative journalist to surface as much informations as you can.
So that you will have a better understanding to come back to your prospects with customised solution.
With continuous application and acquisition of the skill will result into these :
- promotes greater rapport
- builds trust
- Avail likeability between you and your prospect
- creates a win-win outcomes
- Most of all EFFORTLESS DEAL
Consultative Selling Workflow
- build rapport
- continues by establishing credibility
- uncovering prospects needs
- and solving problems from the prospects point of view
Marketing your MLM opportunity without process is like fishing with a rod and reel instead of a net .
Your MLM philosophy should focus on building relationship and helping prospects become more successful by providing value.
In due time with continuous application of this technique, you'll also be ranked among the Professional Network Marketers.
Since our Industry is People helping People. Implying this technique is putting a caressing touch to your business.
To Your Success,
P.S.
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